Forecasting method vs forecasting model: what’s difference?

If you work in the field of statistics, analytics, data science or forecasting, then you probably have already noticed that some of the instruments that are used in your field are called “methods”, while the others are called “models”. The issue here is that the people, using these terms, usually know the distinction between them, […]

Analytics with greybox

One of the reasons why I have started the greybox package is to use it for marketing research and marketing analytics. The common problem that I face, when working with these courses is analysing the data measured in different scales. While R handles numeric scales natively, the work with categorical is not satisfactory. Yes, I […]