And here is another forecasting method that is hard to beat in practice. In a recent competition, it gave data scientists huge headaches and even outperformed some powerful ML methods. What’s the name of this beast?! Simple Moving Average! The idea behind the Simple Moving Average (SMA) is to take the average of the last … Read more
Here is a confession. I don’t like the idea of “forecastability”. I think it does not bring value and can be harmful in some cases. Let me explain. One of the definitions I see on the internet: “A measure of the degree to which something may be forecast with accuracy”. This definition is so disturbing … Read more
A reader left a comment under the MSARIMA post on LinkedIn saying that in order to compare ARIMAs via information criteria, we need to make sure that the candidate models have the same order of differencing. They are right — for the conventional ARIMA. BUT! In the state space formulation, the problem disappears. Here is … Read more
There is another forecasting method that is extremely popular, hard to beat, and has no parameters to estimate. It also has “Naïve” in its name. Do you know what I’m talking about? It is called “Seasonal Naïve”. While the simple Naïve copies the last observed actual into the future as a forecast, the seasonal one … Read more
There is one forecasting method that appears more often than any other in competitions and evaluations. An experienced forecaster will always use it as a benchmark. This method is called “Naïve”, and here is why it is popular and important. Naïve is a very simple forecasting method: the forecast equals to the last observed value. … Read more
Our demand forecasting course is back! This time under the OpenForecast umbrella. Since 2024, Kandrika Pritularga and I have run a demand forecasting principles course at the Centre for Marketing Analytics and Forecasting. We ran it three times, and it has received good reviews from the participants. They liked that the material was motivated by … Read more
One of the most common questions we get from companies is “How much safety stock should we hold?” Companies usually want simple solutions, but the honest answer is that there is no universal number and no universal formula – depending on what you sell, how often you sell, how your operations are setup etc, you … Read more
Many of you have seen this image on the Internet — I’ve seen it myself a few times on LinkedIn lately. People say it depicts the “Dunning-Kruger” effect… But did you know this is actually an internet meme with little to do with the original paper? Here is one of the recent examples, a screenshot … Read more
Sometimes I see people referring to a “deterministic” forecast, and I have some personal issues with this. Because if you apply a model to data then there is nothing deterministic about your forecasts! In many contexts, “deterministic” has a precise meaning: no randomness, no uncertainty. A deterministic solution to an optimisation problem (e.g. linear programming) … Read more
Apparently, we need to talk about scaling of error measures because this is not as obvious as it seems. In forecasting literature, since early days of the area, there has been a general consensus that the forecast errors from the individual time series should not be analysed and aggregated as is. This is because you … Read more