# Chapter 7 General ADAM ETS model

Now that we have discussed two special cases of ADAM ETS models (namely pure additive from Chapter 5.1 and pure multiplicative from Chapter 6.1 ADAM ETS), we can move to the discussion of the general model and special cases of it, including some of the mixed models. We will consider two important groups of mixed ADAM ETS models: with non-multiplicative and with multiplicative trends. They have very different properties that are worth mentioning. Finally, we will discuss the question of the normalisation of seasonal indices. This topic was studied in the literature back in the 80s when we still did not have a proper ETS model, but it has not been thoroughly discussed since then. In Section 7.5, we take a more critical view towards the topic.