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About the author

Ivan Svetunkov is a Lecturer of Marketing Analytics at Lancaster University, UK and a Marketing Director of Centre for Marketing Analytics and Forecasting. He has PhD in Management Science from Lancaster University and a candidate degree in economics from Saint Petersburg State University of Economics and Finance. His areas of interests include statistical methods of analytics and forecasting, focusing on demand forecasting in supply-chain and retail. He is a creator and maintainer of several forecasting- and analytics-related R packages, such as Svetunkov (2021a), Svetunkov (2021b) and Svetunkov and Pritularga (2021).

LinkedIn, Twitter, Open Forecasting website, SoundCloud, ResearchGate, StackExchange, StackOverflow and GitHub.


• Svetunkov, I., 2021a. Greybox: Toolbox for model building and forecasting. R package version
• Svetunkov, I., 2021b. Smooth: Forecasting using state space models. R package version
• Svetunkov, I., Pritularga, K.F., 2021. Legion: Forecasting using multivariate models. R package version 0.1.0